Sherwin-Williams uses a colorful, integrated approach to cultivating relationships

By: Christopher Caggiano

Ask any kid with a crayon box and he or she will tell you that colors convey emotions. Most of us have an emotional connection to certain colors; they affect the way we feel and the energy that …

Today’s successful agencies are channel-agnostic

By: Samar Farah

Peter DeNunzio spent the last decade and a half of his career at a global ad firm known for progressive integrated marketing, bringing together direct and interactive marketing tools and merging them with public-relations efforts.

But “progressive” just took on a whole …